FMCG

The Business Challenge

Our client is the world’s leading premium drinks business, producer of some of the best known spirit, wine and beer brands. It is a passionate business, proud of its people and products, and determined to maintain its position as market leader.

Their strategy is to drive organic growth across entire brands as well as leading products. In the execution of multiple campaigns across many markets it requires a dynamic fulfilment partner that delivers quality results quickly and efficiently, and that engages actively in the full campaign process, from creative design through to stock procurement.

The Supplier

The Production House is our client’s chosen partner for fulfilment and response handling, a relationship that has grown exponentially over the last 6 years and continues to develop as our excellent reputation spreads across the brands.

We tick all the boxes for the client: we're reliable, experienced, fun, proactive and responsible. Most of all, we're team players.

The Partnership

Together our two businesses make a great team: like-minded, passionate about what we do, and aiming to enjoy ourselves on the way to success. The ‘virtual’ team we work with encompasses other suppliers and agencies, and our client knows we can be relied upon to work in partnership together with all the stakeholders to ensure a campaign goes according to plan.

The Campaigns

The Production House thrives on variety, and works across the brands on a plethora of campaigns including:

• Loyalty programmes for on-trade brands
• Fulfilment packs for convenience stores
• On-pack pan-European beer promotions
• Website incentive fulfilment
• Product specific on-trade team kits